Ad Network

What is the Ad Network?

The Ad Network is a revenue-generating feature for your job board. It automatically pulls in job ads from trusted partners and displays them on your platform. Each valid click or application on these job ads earns you income, giving you an additional revenue stream without extra effort.

How this would benefit you ?

With the Ad Network, your job board becomes more than just a job listing site—it turns into a revenue engine. By showing relevant job ads, you:

  • Boost income through clicks and applications on the job ads.

  • Increase engagement by keeping your board fresh with active job opportunities.

  • Maximize ROI with smart backfillers that prioritize the highest-paying job ads.

It’s a simpler way to grow your earnings while offering candidates more opportunities.

How to view the Ad network performance on your job board?

In the "Home" tab, navigate to "Ad Network" in the left navigation panel. This module facilitates the admin to view a snapshot of the analytics of the Ad network performance on their platform.

The following key information is outlined:

  1. Job Ads: The card displays the information regarding:

    1. Count: This is the total number of job ads on the platform during the last four weeks.

    2. Comparative Count: This is displayed below the count and is the total number of job ads on the platform in the previous time frame (four weeks). The respective time frame is also mentioned.

    3. Percentage: The percentage shows the growth rate compared to the previous time frame.

  2. Clicks: The card displays the information regarding:

    1. Count: This is the total number of clicks on the job ads on the platform during the last four weeks.

    2. Comparative Count: This is displayed below the count and is the total number of clicks on the job ads on the platform in the previous time frame (four weeks). The respective time frame is also mentioned.

    3. Percentage: The percentage shows the growth rate compared to the previous time frame.

  3. Remaining Payouts: The card displays the information regarding the payout remaining to be received by the admin in USD.

  4. Lifetime Income: The card displays the information regarding the complete income of the admin on the platform in USD.

Income Report

This section of the page enables the admin to view the income report of the platform from the Ad network.

  1. Time: This drop-down allows the admin to select one of the time frames, and the entire information on the income report is displayed accordingly. It enables viewing the information in time frames like per week or per month. Default is "Week".

  2. The income report displays the valid clicks and income in the respective time frame.

  3. The clicks and income earned are finalized at the end of the weekend.

What are valid clicks?

The clicks that are not in the category of either invalid clicks are marked as valid clicks. Invalid clicks are, namely, bot clicks, abroad clicks, expired clicks, and duplicate clicks.

Click Type
Definition

Bot clicks

Clicks made by automated systems or software instead of real human users.

Abroad clicks

Clicks coming from outside the allowed geographic region, i.e, when the job seeker's location and job post location country differ.

Expired clicks

Clicks made on job ads that have already expired or been removed.

Duplicate clicks

Multiple clicks from the same user, device, or IP within a short time frame.

The admin can boost the Ad revenue effortlessly by creating a smart backfiller to add job ads to the platform.

Payout

This section of the page informs the admin about the threshold earnings after which payouts will be made to the admin. The admin is also informed of the plans for whom the payout is applicable.

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